CANADIAN BRAND STUDIO

Bold Brands, Clear Signals

Rogue Brand builds logos, voice, and websites for Canadian founders who need a clear look and a sharp message. Get audits, identity systems, and launch files that make the next step easy.

Moody brand identity materials on a wet stone floor with teal foil accents and dramatic haze

Metric 01

120+

brands reviewed

Metric 02

65+

launch plans built

Metric 03

4.9/5

client rating

HOW IT WORKS

Four steps, clear work

A clear review of your logo, copy, site, and print files.

Brand audit stationery set with worn and corrected cards on a stone surface.

3-day review

Brand Audit

From $1,200

A clear review of your logo, copy, site, and print files.

Embossed logo card with brass die and foil chips on a warm press board

2 concept rounds

Logo Design

From $2,800

Top-down identity cards, swatches, envelope stock and layout boards on travertine.

4-week build

Visual Identity

From $4,800

Close-up of paper punctuation tiles and note tabs settling beside a closed notebook spine.
01Voice guide PDF

Tone of Voice

From $1,600

Words, tag lines, and message notes that sound like one clear brand.

Vellum page-flow boards, wireframe blocks, and a dark tablet silhouette in a cozy brand studio corner.
02Figma handoff

Website Direction

From $2,400

Page order, copy notes, and wire ideas before design work starts.

Packaging prototypes clustered on a terracotta packing plinth under soft studio daylight.
03Print mockups

Packaging Concepts

From $3,100

Label and box ideas made for shelf, ship, and social posts.

SERVICES

Brand services for founders

We audit what you have now and list the biggest gaps first.

Top-down still life of worn sample cards and a clean review sheet on pale wood.
01

Brand Review

We audit what you have now and list the biggest gaps first.

Translucent acetate sheets clipped over layout blocks on concrete, softly lit from one side.
02

Direction Map

We set the look, voice, and page flow so the next step is clear.

Stone tray with emblem plate, foil chips, sleeve mockup and clip
03

Design Build

We make the logo set, identity rules, and launch files you can use now.

Closed launch kit box with tabbed folders and a red seal on stone shelf
04

Launch Check

You get final files, handoff notes, and a clean plan for day one.

CASE STUDIES

Work for Canadian founders

One brand audit call Two logo directions Mini color and type guide Web and social file pack One revision round

One-time feeOne-time fee

Starter

From $2,500

  • One brand audit call
  • Two logo directions
  • Mini color and type guide
  • Web and social file pack
  • One revision round
Most popular50% to start

Signature

From $6,500

  • Full brand audit report
  • Logo suite and icon set
  • Visual identity system
  • Tone of voice guide
  • Website direction notes
  • Launch asset kit
Quoted after callQuoted after call

Scale

Custom

  • Two strategy workshops
  • Naming and tagline options
  • Deeper market review
  • Custom logo file system
  • Website map and copy notes
  • Packaging and launch assets

WHAT CLIENTS SAY

Words from clients

New cups, menus, and launch posts helped the team open with a clear look.

Cafe counter with takeaway cups, saucers, and croissants in warm morning light.

Food & Drink

Toronto Cafe Gets New Mark

New cups, menus, and launch posts helped the team open with a clear look.

Warm pitch corner with boards, closed laptop, and acrylic page stack in late afternoon light.

SaaS

Calgary Startup Finds Clear Voice

Frosted skincare bottles and cartons on a stone shelf with cool mist and linen

Beauty

Vancouver Skin Care Looks Shelf-Ready

Quiet law office corner with embossed folder, stone tray, folded cream stationery, and soft lamp reflection.

Law

Ottawa Law Firm Softens Copy

Off-white builder truck with sample boards and decal shapes parked curbside in misty Halifax light.

Construction

Halifax Builder Brand Looks Ready

Macro of tabbed brand audit cards clipped on pale travertine beside a lacquered strategy stone

Brand audits and naming

Maya Chen

Die-cut emblem sample with foil swatches, acetate overlays, and paper maquette on a walnut workbench.

Logos and identity systems

Lucas Bennett

Torn index cards, punctuation tiles and a red pencil arranged on a worn copywork surface

Tone of voice and web copy

Priya Nair

Off-white carton mockups, label rolls, and a matte specimen box on terracotta clay.

Packaging and launch assets

Evan Cole

Proof

Customer notes

Verified

Rogue Brand gave our launch a sharp look and made the site easy to trust.

Macro of tabbed brand audit cards clipped on pale travertine beside a lacquered strategy stone

Lila Hart

Founder, Northline Coffee

Verified

The audit saved us weeks. We fixed weak spots before we went live.

Die-cut emblem sample with foil swatches, acetate overlays, and paper maquette on a walnut workbench.

Devin Brooks

Co-founder, Maple Grid Labs

Verified

Our package mockups looked clean, and the new voice fit the team fast.

Torn index cards, punctuation tiles and a red pencil arranged on a worn copywork surface

Nora Patel

Product Lead, Cedar Skin Co.

Service area

Greater Toronto Area

Toronto, Mississauga, Brampton, Markham, Oakville

Toronto skyline with CN Tower above misty lake-edge towers at golden hour

Area 01

Greater Toronto Area

Toronto, Mississauga, Brampton, Markham, Oakville

Blue-hour Vancouver skyline and North Shore mountains above a calm misty harbour.

Area 02

Lower Mainland

Vancouver, Burnaby, Richmond, Surrey, North Vancouver

Calgary skyline small above hazy prairie and foothills in warm late-afternoon light.

Area 03

Calgary Region

Calgary, Airdrie, Chestermere, Cochrane

Foggy dawn over Halifax harbour and Citadel Hill above a calm slate-grey waterfront plane.

Area 04

Atlantic Canada

Halifax, Dartmouth, Bedford, Fredericton, Moncton

The Map

Questions

Common brand questions

Quick answers before visitors choose a product, service, or next step.

01What does a brand audit include?+

We review your logo, copy, site, and print files, then send a clear fix list with next steps by priority.

02Do you work with startups and small teams?+

Yes. We work with founders, startups, and small teams across Canada from first idea to a full refresh or a tight scope.

03How long does a project take?+

Most logo and identity projects take 3 to 6 weeks, based on scope, feedback, and file needs for review and final prep.

04Can you help with website direction?+

Yes. We map page order, key copy, and simple wire notes before design work starts, so your team can build with less back-and-forth.

05Do you offer packaging concepts?+

Yes. We build label and box concepts, then shape them into files your printer can use for sample rounds and final print.

06How do we start?+

Book a consultation. We learn what you sell, set scope, and send a clear plan and quote within a few days.

Get brand notes

Get short notes on brand audits, logos, web direction, and launch prep for Canadian founders.